On December 18th, Krirk Univerisity initiated a research session emphasizing the importance of academic collaborations. The session, held at the Institute of Asian Studies, underscored the necessity of partnerships and joint efforts, such as joint and Scopus writing, for academic growth.

        The following meeting included Dr. Bandit Aroman, assistant to the Vice President of International Affairs, representatives from Krirk International Affairs office, Dr. Thangaraja Arumugam from Vellore Institute of Technology (VIT), and members of Chulalongkorn’s South Asian Studies Research Institute. The informal discussion focused on potential academic collaborations with Chennai-based institutions.

        Dr. Thangaraja introduced his institution, emphasizing the importance of Google search marketing research. He noted that higher search results attract more attention, which segued into the discussion of digital branding. With the decline of traditional media in India, Dr. Raja stressed the importance of digital marketing.

        The conversation also touched on the QS ranking, highlighting the importance of public perception and community engagement for educational institutions. The goal is to enhance public perception through effective communication platforms.

        Researchers from Chulalongkorn University showcased their seven research centers, including the South Asian Center, which studies the entirety of South Asia. Despite no immediate funding or projects for new collaborations, potential future partnerships were discussed.

        The meeting concluded by Dr. Abdunrohman Mukem and Dr. Luxsnai Songsiengchai, Researchers from Chulalongkorn University regarding the research centers and potential future collaborations.

International Affairs Division
Krirk University
Vellore Institute of Technology